Master Snapchat Strategy
PR DAILY'S PR UNIVERSITY WEBINAR

Master Snapchat Strategy

Thursday, March 16, 2017
1-2:15 p.m. Central Time
Price: $209
Member Price: $169

A webinar featuring Kate Talbot, author of “Oh Snap! You Can Use Snapchat for Business” and Snapchat expert Kat Lapelosa.

Snapchat is the No. 1 social media hub for millennials. Join this session to build your own huge following with amazing snaps and stories on this scorching-hot app. In just one hour, you’ll learn the secrets of the top brands on Snapchat, how to quickly set up or elevate your Snapchat presence, and the latest Snapchat updates, features and tricks you can’t afford to miss.

Other benefits of this webinar:

  • You’ll gain access for you and your entire team to watch live.
  • You’ll receive all PowerPoint slides and handouts.
  • You’ll be awarded a certificate of completion for attending.
  • You’ll get access to an on-demand recording.
Product Code: Y17TP02
Quantity:
 

Are you on Snapchat? Or did you bail out because you didn’t see the results you expected? Either way, you’re not alone. The No. 1 reason Snapchat efforts fail to drive stellar engagement or ROI is that they lack a coherent strategy. Don’t put tactics before strategy again. Join this hands-on training event to learn how to add Snapchat to your content program—or radically improve the Snapchat presence you already have.

In just one hour, Snapchat experts Kate Talbot and Kat Lapelosa will show you how to break into the No. 1 social media channel and app for millennials. You’ll discover how to build a captivating Snapchat presence, how to shoot stellar snaps and the latest tricks and tools that others are using to attract and engage followers:

You’ll learn:

  • How to create a Snapchat strategy that drives business goals
  • New interface updates, tools and opportunities, including:
  • New interface updates, tools and opportunities, including: Snapchat glasses, Memories, Stories and Targeting
  • Best ways to use Snapchat: interviews, live events, behind-the-scenes access, skits, topical chats and more
  • Creative ways to use geofilters to capture audiences
  • How to find, attract and add more followers
  • Snapchat video techniques: how to frame, shoot and edit in the app
  • How to create great images, animated gifs and emojis
  • Lessons from Airbnb, Stanford and Virgin America
  • New ideas for using contests, perks and promotions
  • Quick tips for partnering with Snapchat influencers
  • Measurement: insider tips for showing Snapchat ROI