The Role of Communications in Creating Best Places to Work

The Role of Communications in Creating Best Places to Work

December 3-5, 2012
Oklahoma City, OK
Standard Price: $1195
Price: $1095
Member Price: $845

Presented by: Ragan and Great Place to Work®
Hosted by: Chesapeake Energy Corporation

  • Tips for creating a magazine that can compete with consumer publications
  • How REI keeps its nearly 75-year heritage alive with authenticity
  • Improve transparency, frequency and openness of executive communications
  • Drive your messages with infographics, social media, webinars and video

Twitter hashtag: #RaganGPTW  |  Facebook page

Can't make the date? Take a virtual seat at the conference webcast!

Product Code: Y2CR0OK
  • Keynotes with:
    Martha Burger Chesapeake
    Martha Burger
    Senior Vice President
    Human & Corporate Resources
    Erin Moran Great Place to Work® US
    Erin Liberman Moran
    Senior Vice President
    Business Development
    Justin Fong
    Vice President
    Internal Communications
    Sessions with:
    Libby Catalinich REI 
    Libby Catalinich
    Corporate Communications
    Steve Crescenzo Crescenzo Communications
    Steve Crescenzo
    Courtney Dobrow Morningstar
    Courtney Goethals Dobrow
    Internal Communications
    Jessica Fenske Mayo Clinic
    Jessica Fenske
    Public Affairs Specialist
    Institutional Communications
    Katie Hasbargen Microsoft
    Katie Hasbargen
    Senior Communications Manager
    Drew Keller StoryGuide
    Drew Keller
    Developer & Host
    Jenn Mann SAS
    Jennifer Mann
    Vice President
    Human Resources
    Erin Liberman Moran Great Place to Work® U.S.
    Erin Liberman Moran
    Senior Vice President
    Business Development
    Kimberly Ovitt St. Jude Children's Research Hospital
    Kimberly Ovitt
    Senior Vice President
    Shannon D. Smith Intel Corporation
    Shannon D. Smith
    Rewards & Recognition Manager
    Alicia Swanson Cisco
    Alicia Swanson
    Global Communications Lead
    Strategic Communications Consulting
    Toby Ward Prescient Digital Media
    Toby Ward
    Founder & CEO
    Melody Wortmann American Fidelity Assurance Company
    Melody Wortmann
    Assistant Vice President
    Corporate Communications and Creative Services

What does it take to be a Best Company to Work For?

  • Dedicated employees who evangelize your brand
  • An HR team that educates your workforce on corporate benefits and wellness programs
  • Executives who support the communications team's efforts to engage employees
  • An environment of openness, honesty and transparency

And the list goes on! That's why we've assembled companies on The FORTUNE 100 Best Companies to Work For® List so you can take away best practices from top corporations that can be applied right when you return to the office.

You will learn tips and tricks from:

American Fidelity Assurance Company: Create a benefits communications plan that is more than just the enrollment packet.

Chesapeake Energy Corporation: Create targeted campaigns to reach specific employee groups—especially when so many work remotely.

Cisco Systems: Master new methodologies to drive messaging with infographics, social media, webinars and video.

Great Place To Work®: How to use your employee stories to convey your company's identity and values.

Intel Corporation: Improve transparency, frequency and openness of executive communications.

Mayo Clinic: Create an employee magazine that can compete with consumer publications.

Microsoft: Tips and tricks to deliver a small company employee experience regardless of the size of your company.

REI: The secret to receiving one of the highest employee engagement scores in the country. Keep HR relevant and practical with the latest cloud, social and mobile technology.

SAS: Create a workforce that is committed to protecting and sustaining your company's unique culture.

St. Jude Children's Research Hospital: Increase employee satisfaction and advocacy: How to infuse a 'teach, don't tell' attitude into your culture.

Teach For America: Deepen employee investment in an organization's mission through new media and hands-on experiences.

Also! Enjoy two fantastic networking opportunities:
1) Monday, Dec. 3 from 4 p.m.–6 p.m. at Café 501
2) Tuesday, Dec. 4 from 5 p.m.–6:30 p.m. on Chesapeake's campus
Two great chances to exchange business cards and ideas with your fellow attendees!

Who should attend:
checkmark Director of Corporate Communications
checkmark Internal Communications Manager
checkmark HR Specialists
checkmark Intranet Managers
checkmark VP of Communications
checkmark Employee Communications Coordinator

This program has been approved for a total of 11 recertification credit hours through the HR certification. (This applies to Mark Schumann's pre-conference workshop, both the Special and Closing Keynotes and all sessions on Track 2.) For more information about certification or recertification, please visit the HR certification Institute homepage at
HR Certification Institute
*The use of this seal is not endorsement by HR Certification Institute of quality of the program. It means that this program has met HR Certification Institute's criteria to be pre-approved for certification credit.

 Hosted by:  Presented by:  In partnership with:
 Chesapeake    Great Place to Work