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  • Keynotes with:
    Andrew Davis Andrew Davis, bleeding-edge marketing futurist and author, will share insights on how to feel less overwhelmed by, more inspired by, and more focused on, your digital communications.
    Adam BrownAdam Brown, Executive Strategist at Salesforce.com, will show you how to get a measurable, significant effect on your business from digital.
    Sessions with:
    Morgan Johnston JETBLUE AIRWAYS 
    Morgan Johnston
    Engage customers, build brand awareness and diffuse crises with a blog
    Maria Poveromo ADOBE 
    Maria Poveromo
    Digital PR measurement tips: Best advice from the trenches
    Joe Vazquez KPIX NEWS
    Joe Vazquez
    Should you tweet, Facebook or email? How to connect with journalists using social media
    Holly Potter KAISER PERMANENTE
    Holly Potter
    Digital PR measurement tips: Best advice from the trenches
    Don Clark WALL STREET JOURNAL
    Don Clark
    Should you tweet, Facebook or email? How to connect with journalists using social media
    Mary Simms FEMA
    Mary Simms
    Should you tweet, Facebook or email? How to connect with journalists using social media
    Tim Fitzpatrick PACIFIC GAS AND ELECTRIC COMPANY
    Tim Fitzpatrick
    Welcome remarks
    Drew Keller STORYGUIDE
    Drew Keller
    Use YouTube to boost your brand by making your content go viral
    Sam Hosenkamp RAGAN COMMUNICATIONS
    Sam Hosenkamp
    Digital PR measurement tips: Best advice from the trenches
    Shel Holtz HOLTZ COMMUNICATION + TECHNOLOGY
    Shel Holtz
    How to use content to drive your PR and marketing efforts