Pitching Tech Media

Pitching Tech Media

Broadcast date: May 19 2016
Price: $249
Member Price: $209

This webinar recording includes a pitch session with journalists at Engadget and Forbes. The audience questions and pitches these key journalists directly—followed by an in-depth media relations course with Sprint PR exec Michelle Leff Mermelstein.

Looking for a way to reach millions with your consumer technology product, service or story? Good news: This recorded event with top beat journalists and PR execs is your gateway to tech media gold.

You'll learn:

  • The latest story trends tech editors are covering now
  • How to tie your pitches to these editorial hot buttons
  • Each editor’s pitch preferences and pet peeves
  • Relationship-building insights and best practices
Product Code: XP-611
Graham-Roberts Michelle Leff Mermelstein (@michelleleff), APR, has more than 15 years of communications and media relations experience in telecommunications and healthcare. She manages wireless-device public relations at Sprint. Before joining Sprint in 2008, Michelle was a senior account supervisor with Edelman Public Relations in Washington, D.C. and an account supervisor with Fleishman Hillard's Washington, D.C. team. Michelle served as a public affairs associate for the American College of Physicians, the nation's largest medical specialty society. She is an adjunct professor of strategic public relations at George Washington University. She previously taught public relations at George Mason University in Fairfax, Virginia and Marymount University in Arlington, Virginia.
Daniel Cooper Daniel Cooper is an LPC Graduate turned technology journalist with an interest in commercial and corporate law, intellectual property, technology and business. He’s Engadget’s senior editor covering stories on gadgets, science and technology. He produces long-form pieces for the iPad magazine Distro on lifestyle and science, as well as long-form pieces for Engadget.com, including in-depth analyses of long-running news stories such as Bitcoin.
Daniel Cooper Alex Konrad a staff writer at Forbes, covers technology. He is the lead reporter of the Midas List of top venture capital investors and writes for the magazine about enterprise tech companies and high-growth startups. Before Forbes, he worked at Fortune Magazine. He graduated with a degree in medieval history and archaeology from Harvard University and is a diehard sports fan.