Travel Editors Shark Tank
PR DAILY'S PR UNIVERSITY WEBINAR RECORDING

Travel Editors Shark Tank

Broadcast date: July 28, 2016
Price: $249
Member Price: $209

A webinar recording featuring Chris Elliott, author, columnist, USA Today; Paul Brady, senior editor, Condé Nast Traveler; Sara Clemence, news director, Travel + Leisure; and Monica Drake, editor of the travel section, The New York Times.

You’ll gain new insights on scoring coverage in travel and leisure media, discover trends editors expect to cover—and how to tie your destination or service to them.

Purchase to watch this webinar. See your travel coverage soar!





Product Code: XP-615
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Top travel and tourism outlets drive millions to the destinations and services they cover. But breaking into their pages can be arduous. This webinar makes it easy for you—and is the gateway to scoring travel coverage you’ve been waiting for.

Watch this recording to hear firsthand from top editorial gatekeepers what stories they most like to cover, what they will cover in the months ahead—and how to score ink for your resort, destination, attraction, restaurant or travel service. 

You’ll learn:

  • Trends and stories that command big coverage now
  • How to customize pitches to outlets that differ in tone and audience
  • The story elements that attract travel journalists
  • Online video, Instagram, infographics: Multimedia that catch travel editors’ eyes
  • How to build relationships with top beat journalists
  • How to use Twitter, LinkedIn and other social media for media relations
  • Lessons for improving pitches—based on live Shark Tank feedback