Employee Communications, PR and Social Media Summit at Microsoft

Employee Communications, PR and Social Media Summit at Microsoft

Oct. 4-6, 2017

Redmond, Washington
Standard Price: $1395
Price: $1295
Member Price: $1045
  • Empower your employees to achieve maximum results through collaboration and innovation
  • Develop a strategic crisis plan that aligns social and traditional media
  • Infuse storytelling into your everyday communications and motivate your audiences to take action
  • Create and sustain an organizational culture that can withstand leadership and structural changes

Twitter hashtag: #RaganMSFT

Presented by: Hosted by:    

Sponsored by:
Sitrion PoliteMail for Outlook Email Intelligence RMG - Beyond The Screen
Product Code: Y17CP0RW
  • Learn more about sponsoring this event
    Dynamite keynotes with:
    Sarah Hurwitz Sarah Hurwitz
    Former head speechwriter for Michelle Obama

    Lessons learned from first lady Michelle Obama on how to write powerful, memorable and authentic stories
    Ana White Ana White
    Human resources general manager for marketing and consumer business, Microsoft Culture is more than a catchphrase: Putting communications to work to roll out meaningful change
    Sessions with:
    Stacie Barrett DOMINO'S PIZZA
    Stacie Barrett
    Manager of internal communications
    Mike Kruger
    Director of communications
    Blake Jackson WALMART
    Blake Jackson
    Director of corporate communications
    Dallas Lawrence RUBICON PROJECT
    Dallas Lawrence
    Chief communications officer
    Kim Clark GODADDY
    Kim Clark
    Director of internal communications
    Blythe Morris Yee LINKEDIN
    Blythe Morris Yee
    Head of internal and executive communications
    Andrew Bates AARP
    Andrew Bates
    Director of enterprise data strategy

Stuck in a rut with your corporate communications, PR or social media efforts?

Come to an event that has been inspiring communicators for almost a decade, providing tactics and strategies to conquer all your biggest challenges—current and future.

"I loved this conference . . . It made me want to bomb my intranet, company website, and company social media channels. So, thank you because I have lots of work to do!"—Heather Yount

You'll walk away from this summit with practical tips on creating a culture of innovation, injecting storytelling into your everyday communications, empowering employees to accomplish outstanding results and building an organization that can withstand any change or crisis.

You'll learn how to:

  • Employ powerful, authentic language instead of tired slogans, clichés and soundbites
  • Develop a strategic crisis communication plan that keeps all your stakeholders on the same page
  • Measure the impact of culture change through employee feedback, customer and partner data and external perceptions
  • Social intranet best practices—sharing pertinent news and information about your organization
  • Understand the expectations of the public during times of data breaches and other high-profile crises
  • Plan communication strategies that keep all stakeholders informed, engaged and prepared during a merger or acquisition
  • Use metrics to more effectively shape your organization's narrative, increase retention and turn customers into advocates
  • And so much more!

Attend three eye-opening pre-conference workshops:

  • How to develop an editorial process that works for mobile, web, email and social media
  • 360-degree crisis communications: Work with internal comms, PR and marketing to create a shatterproof plan
  • An intensive four-hour workshop led by the famous Second City troupe that will teach you everything you need to create stories that stick

Plus special Microsoft training sessions on LinkedIn, Elevate and Office365.

Almost 2,000 communicators have attended this signature event over the past eight years. Here's what a couple of your peers have to say:

"I can't even begin to convey how fantastic the conference was overall. Exceeded my wildest expectations. I walked out of the summit feeling re-energized and recommitted to making a difference and taking a leadership role to drive the EE comm function forward."—Becky Cania, manager of employee and corporate communications, Paychex

"It all came together—the speakers, the setting, the attendees. This is an amazing experience."—Tina Davis, (formerly) executive director, communications and employee engagement, Comcast

Who should attend?
If you work in:

checkmark Employee communications
checkmark Internal communications
checkmark Corporate communications
checkmark Employee engagement
checkmark Human resources
checkmark Employer branding
checkmark Executive communications
checkmark Corporate intranets
checkmark Change management
checkmark Public affairs
checkmark Digital communications
checkmark Employee relations
checkmark Public relations
checkmark Strategic communications
checkmark Content marketing
checkmark Social media
checkmark Digital communications
checkmark Media relations

Presented by: Hosted by:

Sponsored by:

RMG - Beyond The Screen