Master Your Measurement Strategy

Master Your Measurement Strategy

Tuesday, Feb. 28, 2017
1-2:15 p.m. Central Time
Price: $0

The best communications start with listening. But listening means more than just creating a bunch of surveys or holding some focus groups. You need a measurement strategy. Without one, you'll find yourself churning out a bunch of questions that don't give you data you can act upon.

Top 4 benefits of attending this webinar:

  1. Access for you and your entire team to watch live
  2. You'll receive all slides and handouts
  3. You'll also get access to an on-demand recording
  4. It's FREE!
Sponsored by:
 Ragan Consulting Group
Product Code: Y17TR01


Cindy Crescenzo Cindy Crescenzo is the president of Crescenzo Communications, an affiliate partner of Ragan Consulting Group. She has more than 15 years' experience in building communication and marketing strategies with corporate, government and nonprofit organizations. She specializes in communication measurement and research, and she helps communicators understand their audiences through focus groups, surveys and executive interviews. Using her research and industry best practices, Cindy helps clients write and implement communication plans. Cindy has worked with communicators from Amgen, CentraCare, CGI Technologies and Solutions, Chevron, Comcast, Great River Energy, Hewlett Packard, Imation, Kansas Department of Labor, the Food and Drug Administration, Lockheed Martin, Mayo Clinic, Mass Mutual, PepsiCo, Discover, Target and Wells Fargo.