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  • Conference Speakers:
    Anne Tramer Brownlee OMNI HOTELS AND RESORTS
    Anne Tramer Brownlee, Vice President, Corporate Communications
    Socially devoted to you: How to make your cross-channel communications consistent
    Eileen Sheil, Executive Director, Corporate Communications
    How to turn PR measurement into a leadership behavior
    Christopher Ian BennettTED Vancouver
    Christopher Ian Bennett, Senior Director and Chief Speechwriter
    How to broker an exclusive story: When fewer press hits are better than more
    Torod Neptune, Vice President and Head of Corporate Communications
    Beyond breaking news: How to invent and practice measurable brand journalism
    Douglass HatcherMASTERCARD
    Douglass Hatcher, Vice President and Senior Business Leader, Thought Leadership Communications
    How to summit the PR mountain: An interactive, tailored roundtable
    Molly McKenna JandrainMCDONALD'S USA
    Molly McKenna Jandrain, Director of Public Relations
    How McDonald's uses content and engagement to build its brand
    David HigdonNASCAR
    David Higdon, Vice President, Integrated Marketing Communications
    Shape perception: How NASCAR boosts itself with reputation management
    Tim McIntyreDOMINO'S
    Tim McIntyre, Vice President, Communications for Domino's Pizza
    Negative brand-equity crisis: How Domino's turned it around
    Dean FoustUPS 
    Dean Foust, Director of Executive Communications
    The new PR: Why PR should lead thought leadership in your organization
    Jessica Nielsen LOCKHEED MARTIN
    Jessica Nielsen, Vice President of Communications
    How your press office should prepare for and respond to data breaches
    David Hebert, Internal and Audio-Visual Communications Chief
    The line between audience insights and invasions of privacy: The blurred outlines of modern market intelligence
    Dan Ronan, Senior Director Communications, Media Relations and Communications
    Crisis communications beyond Day One: How to implement a better crisis plan
    Pete WeissmanThought Leader Communications
    Pete Weissman, Founder
    Thought Leadership lightning roundtable: How to put thought leadership into action
    Steve SchrierNAVISTAR
Steve Schrier, Director of Corporate Communications and Chief Spokesperson
    How to manage issues before a crisis hits