Images and Infographics for Communicators

Images and Infographics for Communicators

Thursday, Sept. 24, 2015
2-3:15 p.m. Central Time
Standard Price: $249
Price: $219
Member Price: $179

A webinar with live Q&A featuring editor, designer and infographics expert Bob Zeni, whose clients include Accenture, McDonald's, Motorola and many others.

Data and information OVERWHELM the public. Images and infographics burst through that clutter. Smart companies use them in fun, unique, informative ways to influence audiences who want to connect to brands.

Join us for this webinar and learn how to:

  • Grab short attention spans to win back lost audiences
  • Create magnetic visual content that might go viral
  • Boost brand awareness with worldwide coverage
  • Increase SEO, website traffic and thought leadership
Product Code: Y5TP18
Webinar only
Price: $219 Member Price: $179

Webinar recording only
Price: $219 Member Price: $179

Webinar ($219/179) + webinar recording ($30)
Price: $249 Member Price: $209

Do you want to:

  • Skyrocket interest and readership?
  • Showcase expertise and increase credibility?
  • Create highly shareable infographics and images?
  • Harness powerful visuals to boost brand, buzz and sales?

Google Trends says, "Interest in infographics rose 3,000%+ in the last 5 years."

Catch the wave. Learn to spread your brand, message and story to new audiences with proven visuals in this 60-minute session with one of the nation's leading visual content experts.

Bob Zeni will share practical tips, tools and templates that empower you to create remarkable brand-boosting images and infographics. He'll also reveal how to post social media visuals that immediately reach wider audiences.

You'll learn:

  • How to master images for content marketing
    • How audiences absorb images
    • How to find powerful visual content for your brand
    • How to add visuals to your content plan
    • Visuals by channel: The most effective visuals for Facebook, Pinterest and other top social networks
    • 7 guidelines to make your visuals more effective
    • Ideas to borrow: Lessons from stellar visual brands
    • 4 rules for sharing great images on social media
  • Deep dive: How to master infographics
    • Why infographics are popular—and how to use this insight to maximize reach
    • Three steps to stellar infographics:
      1. Strategy (audience, goal, approach)
      2. Content (text/data/images, narratives)
      3. Design (style, template, visualization)
    • How to tell your story quickly and clearly
    • The best infographics for PR and communicators
    • Free apps, templates and resources
    • Best ways to share your infographics
    • How to measure the ROI of your infographics
  • ...and much more!

Register for this webinar on Thursday, Sept. 24 to add images and infographics to your content marketing or brand journalism—and watch your brand take off!