Consumer Tech Pitch Tank
PR DAILY'S PR UNIVERSITY WEBINAR On Demand

Consumer Tech Pitch Tank

Recorded: February 16, 2017
Price: $199
Member Price: $159

An on-demand webinar recording presented with Muck Rack featuring TIME and Wired contributor John Pullen, Damon Beres at Mashable, Daniel Cooper at Engadget, David Freeman at NBCNews.com, David Hamilton at Associated Press and Lisa Johnston at TWICE.

Just one hit in a top tech outlet can be worth thousands. Join this panel to land that hit. In just 90 minutes, they’ll reveal the gadgets, gear, apps and science they’re covering in 2017—and how to pitch them. They’ll also teach you how to build golden media relationships with other tech outlets.

Other benefits of this on-demand webinar:

  • Access for you and your entire team to watch
  • You’ll learn from and pitch journalists at major outlets
  • You’ll receive all PPT slides and handouts
Product Code: Z17TP01
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Got a new app? How about a new drone, VR experience, smart device, TV, game, breaking research or exec with a bold POV? Whatever you’re pitching, you know it can be damned hard to break through the clutter and win coverage in a top tech outlet. Good news! This webinar makes it easy to reach the tech audiences you crave.

Join to hear firsthand from top editorial gatekeepers what stories they most like to cover, what they will cover in the months ahead—and how to score ink for your news, product or service. Even better: You’ll have the chance to pitch them directly in our official “Pitch Tank” session!

You’ll learn:

  • New trends and topics commanding coverage now
  • The new newsroom—how tech media is changing
  • How to customize pitches to top tech outlets
  • Hot buttons: The story elements that attract tech reporters
  • Video, infographics and multimedia that catch editors’ eyes
  • Cat sitting, storytelling and Facebook—how to find journalist passion points and use those insights to build relationships
  • The truth about press releases and media databases
  • How to use Twitter, LinkedIn and other social media like Snapchat for improved media relations
  • Top mistakes PR pros make and how to avoid them
  • Lessons for improving pitches based on live feedback