Crafting Your Company's Social Media Policy
Interactive Course

Crafting Your Company's Social Media Policy

Price: $199
Member Price: $159

How to create a policy that management will get behind and employees will read and use.

  • Make execs comfortable with your social media initiative by drafting a policy they can get behind.
  • Find out how to guide your employees in today's social media landscape.
  • Learn to write guidelines that will maximize employees’ helpfulness online.
  • Make your online marketing, PR, and customer relations more effective.

A course featuring Shel Holtz.

Product Code: Z1AC01

Shel HoltzShel Holtz, ABC, is Principal of Holtz Communication + Technology. His clients have included Intel, Sears, PepsiCo, Petrobras, Aetna, John Deere, Manulife Financial, Hewitt Associates, General Mills, USAA, Applied Materials, Symantec, Raytheon, The World Bank, Petrobras, Amdocs, Disney, FedEx, Freescale Semiconductor, The International Monetary Fund, National Geographic, The American Red Cross and Monsanto.

Shel has more than 30 years of organizational communications experience in both corporate and consulting environments. He is experienced in employee communications, compensation and benefits communications, corporate public relations, media relations, financial communications, investor relations, and marketing communications. In addition to integrating technology into communications strategies, his expertise includes strategic communications planning, change management, organizational culture, communicating business initiatives, and communications research.