How to Shoot and Edit Powerful, Professional-Quality Videos on your Mobile Phone or Tablet: Explore New Opportunities with Mobile Video
Interactive Course

How to Shoot and Edit Powerful, Professional-Quality Videos on your Mobile Phone or Tablet: Explore New Opportunities with Mobile Video

Price: $249
Member Price: $189

You're an organizational editor with an smartphone. You've shot employee interviews on your smartphone.

You've done a product demo with your smartphone, but you weren't satisfied with it.

Now you want to do more. You want to do video news stories, with graphics and animation. You want voice-over on b-roll for features on your company's many factories. You want professional-grade shots of the environment, execs at their desks, employees in cubicles, production workers on the line.

But you can't spend thousands or even hundreds on top-line equipment or a fancy studio. Right now, you only have your smartphone.

Product Code: Z5AC01
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In Part 3, Storytelling with your smartphone and tablet that engages viewers

Why are you reading this? Because employees, customers, and the public expect important messages from you to come to them in video-story form. This is new in history and in business.

What makes a video superior to print: Humans process visuals 60,000 times faster than they process text. Video, says Keller, "amplifies connections and creates new expectations."

Visuals are the most effective way to evoke emotion and get people to take action. We concentrate too much on words in our video-making. You need to think visually first in your storytelling. Video is the ubiquitous medium to get your message out to the whole world. And video is the primary way people learn on the Internet.

Drew shows you how to frame your shot to tell a compelling story:

  • The 6 types of framed video shots and the ideas and emotions they convey
  • How camera angle influences your audiences attitude to your interview subject
  • The business location where video goes to die. Never shoot here!
  • Why you should show your subject doing things while being interviewed
  • Why you MUST engage your audience as quickly as possible
  • How Keller cures execs of reading a speech written for the eye when he shoots
  • Why the tone of your video script must be casual, intimate, written for the ear