Pinterest: An Introduction for Communicators
Interactive Course

Pinterest: An Introduction for Communicators

Price: $249
Member Price: $189

Getting your company on Pinterest should be at the top of your to-do list.

Here’s why:

  • Pinterest appeals to a more basic, widespread instinct than Facebook
  • Pinterest’s search engine inspires users; Google’s search engine only informs users
  • More than 60% of top U.S. brands have opened Pinterest accounts
  • Pinterest is so viral it’s hard to believe: 80% of all pins are re-pins
  • More than 70,000,000 people use Pinterest
  • Pinterest ISN’T just for women: Men are the fastest-growing group on Pinterest
  • Pinterest produces 25% of retail referral traffic
  • Pinterest generates 4 times more revenue per click than Twitter
  • Average time spent on a Pinterest visit: 14 minutes
  • Average Order Value on Pinterest: $169. Average on Facebook: $95. On Twitter: $71
  • More U.S. men use Pinterest than read Sports Illustrated & GQ combined
  • International traffic on Pinterest has surged by 125% since 2013
  • Pinterest delivers the highest Average Order Value of all social traffic
  • Pinterest is INCREDIBLY easy to use
Product Code: Z5AC02

Shel HoltzShel Holtz, ABC, is Principal of Holtz Communication + Technology. His clients have included Intel, Sears, PepsiCo, Petrobras, Aetna, John Deere, Manulife Financial, Hewitt Associates, General Mills, USAA, Applied Materials, Symantec, Raytheon, The World Bank, Petrobras, Amdocs, Disney, FedEx, Freescale Semiconductor, The International Monetary Fund, National Geographic, The American Red Cross and Monsanto.

Shel has more than 30 years of organizational communications experience in both corporate and consulting environments. He is experienced in employee communications, compensation and benefits communications, corporate public relations, media relations, financial communications, investor relations, and marketing communications. In addition to integrating technology into communications strategies, his expertise includes strategic communications planning, change management, organizational culture, communicating business initiatives, and communications research.